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                <title>Aquent Blog</title>
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                        <title>Why Marketing and UX Need Each Other</title>
                        <link>http://www.businessoftouch.com/blog/why-marketing-and-ux-need-each-other</link>
                        <description><![CDATA[If you missed the May 16 Aquent-sponsored AMA webcast &#8220;Marketing, Meet UX,&#8221; you may want to sit down with your marketing and development teams and watch it.]]></description>
                                        <pubDate>Tue, 21 May 2013 00:00:00 EDT</pubDate>
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                        <title>Typography on the Web: A Q&amp;A with Jim Webb</title>
                        <link>http://www.businessoftouch.com/blog/understanding-typography-on-the-web</link>
                        <description><![CDATA[Jim Webb will be leading a session at Internet Week New York on typography and the web. We asked him some questions about that!]]></description>
                                        <pubDate>Tue, 14 May 2013 00:00:00 EDT</pubDate>
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                        <title>What Skills Will Digital Creatives Need Tomorrow?</title>
                        <link>http://www.businessoftouch.com/blog/diagnosing-the-creative-talent-skills-gap</link>
                        <description><![CDATA[It&apos;s a given that we need to understand what digital skills are in-demand today, but there&apos;s something else we also think about: What digital skills will be in-demand tomorrow?]]></description>
                                        <pubDate>Mon, 06 May 2013 00:00:00 EDT</pubDate>
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                        <title>Thank You, Greater New England Minority Supplier Development Council!</title>
                        <link>http://www.businessoftouch.com/blog/thank-you-greater-new-england-minority-supplier-development-council</link>
                        <description><![CDATA[At Aquent, we believe a commitment to recruitment, employee, and supplier diversity helps both us and our clients find new talent, work in better ways, adapt to change, and stay competitive. That&#8217;s why we&#8217;re so honored to be named a supplier of the year by the Greater New England Minority Supplier Development Council (GNEMSDC).]]></description>
                                        <pubDate>Tue, 30 Apr 2013 00:00:00 EDT</pubDate>
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                        <title>When Taking a MOOC Focus on Skills, Not Credits</title>
                        <link>http://www.businessoftouch.com/blog/when-taking-a-mooc-focus-on-skills-not-credits</link>
                        <description><![CDATA[Getting credit for having taken a MOOC is well nigh impossible, so, when taking a MOOC you should focus on the skills it teaches you.]]></description>
                                        <pubDate>Mon, 29 Apr 2013 00:00:00 EDT</pubDate>
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                        <title>Aquent IT Solutions Recognized by John Deere with Highest Supplier Rating</title>
                        <link>http://www.businessoftouch.com/blog/aquent-it-solutions-recognized-by-john-deere-with-highest-supplier-rating</link>
                        <description><![CDATA[For the thirteenth (yes, thirteenth!) consecutive year, our IT Solutions division has been recognized by John Deere as a &quot;Partner-Level Supplier&quot; in their Achieving Excellence Program!]]></description>
                                        <pubDate>Thu, 25 Apr 2013 00:00:00 EDT</pubDate>
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                        <item>
                        <title>Embracing Brand-Driven Content Strategy with Margot Bloomstein</title>
                        <link>http://www.businessoftouch.com/blog/embracing-brand-driven-content-strategy-with-margot-bloomstein</link>
                        <description><![CDATA[&#8220;If you don&#8217;t know what to communicate, how do know you&#8217;ll succeed?&#8221; In the April 18th Aquent-sponsored AMA webcast &#8220;Embracing Brand-Driven Content Strategy&#8221; Margot Bloomstein immediately grabbed the attention of attendees with this thought-provoking question.]]></description>
                                        <pubDate>Mon, 22 Apr 2013 00:00:00 EDT</pubDate>
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                        <title>Aquent Launches New Division Vitamin T in Australia</title>
                        <link>http://www.businessoftouch.com/blog/aquent-launches-new-division-vitamin-t-in-australia</link>
                        <description><![CDATA[With 24 offices in North America and the UK, the addition of Vitamin T in Australia will allow our agency clients to benefit from the global network of both Aquent and Firebrand Talent, while working with a dedicated, localised team who truly understand the agency business.]]></description>
                                        <pubDate>Mon, 15 Apr 2013 00:00:00 EDT</pubDate>
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                        <title>Aquent Brings Vitamin T (and Vera) to Australia!</title>
                        <link>http://www.businessoftouch.com/blog/aquent-brings-vitamin-t-and-vera-to-australia</link>
                        <description><![CDATA[With 24 offices in North America and the UK, the addition of Vitamin T in Australia will allow our agency clients to benefit from the global network of both Aquent and Firebrand Talent, while working with a dedicated, localized team who truly understand the agency business.]]></description>
                                        <pubDate>Mon, 15 Apr 2013 00:00:00 EDT</pubDate>
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                        <item>
                        <title>Sync MyAquent with Social Media and Bring Your Profile to Life</title>
                        <link>http://www.businessoftouch.com/blog/sync-myaquent-with-social-media-and-bring-your-profile-to-life</link>
                        <description><![CDATA[Now, with one MyAquent profile sync to Facebook or LinkedIn accounts, your career information is updated automatically. Your skills, talent, and expertise becomes a living resume that refreshes once per week. Log in and see for yourself!]]></description>
                                        <pubDate>Wed, 10 Apr 2013 00:00:00 EDT</pubDate>
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                        <title>Vote for Aquent&apos;s &quot;Make the Stage&quot; Panel at Internet Week New York</title>
                        <link>http://www.businessoftouch.com/blog/aquent-internet-week-new-york-panel</link>
                        <description><![CDATA[We&apos;ve submitted a panel to &quot;Make the Stage&quot; at Internet Week New York and we need your help or, more specifically, your vote!]]></description>
                                        <pubDate>Tue, 02 Apr 2013 00:00:00 EDT</pubDate>
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                        <item>
                        <title>Apps + April = Appril</title>
                        <link>http://www.businessoftouch.com/blog/apps-april-appril</link>
                        <description><![CDATA[Join us at the Amsterdam festival all about Apps and mobile technology!]]></description>
                                        <pubDate>Wed, 27 Mar 2013 00:00:00 EDT</pubDate>
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                        <title>Brands in a Social World: Insights from Percolate&apos;s Noah Brier</title>
                        <link>http://www.businessoftouch.com/blog/brands-in-a-social-world-insights-from-percolates-noah-brier</link>
                        <description><![CDATA[If you missed the March 19 Aquent-sponsored AMA webcast, &#8220;Brands in a Social World,&#8221; with Noah Brier (@heyitsnoah), CEO of Percolate, you definitely want to watch it now.]]></description>
                                        <pubDate>Wed, 20 Mar 2013 00:00:00 EDT</pubDate>
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                        <title>Should you put a Massive Open Online Course (MOOC) on Your Resume?</title>
                        <link>http://www.businessoftouch.com/blog/should-you-put-a-massive-open-online-course-mooc-on-your-resume</link>
                        <description><![CDATA[The short answer is YES. According to our own Alison Farmer, Vice President of Learning and Development here at Aquent, a MOOC listed on a resume shows that someone is curious, interested in self-improvement and engaged with their professional development &#8212; all of which are great attributes to share with a prospective employer.]]></description>
                                        <pubDate>Tue, 12 Mar 2013 00:00:00 EDT</pubDate>
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                        <item>
                        <title>Mobile Marketing&apos;s Chicken Or The Egg Scenario [SURVEY]</title>
                        <link>http://www.businessoftouch.com/blog/mobile-marketings-chicken-or-the-egg-scenario-survey</link>
                        <description><![CDATA[What comes first? Proving the ROI of your mobile marketing or hiring more mobile marketing staff? Unfortunately, it&apos;s hard to say.]]></description>
                                        <pubDate>Tue, 19 Feb 2013 00:00:00 EST</pubDate>
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                        <title>&quot;Getting Responsive&quot; Takes on New Meaning for Marketers</title>
                        <link>http://www.businessoftouch.com/blog/getting-responsive-takes-on-new-meaning-for-marketers</link>
                        <description><![CDATA[You&#8217;ve probably heard this already, but responsive web design, or RWD, is big right now. Way big. When we asked several of our clients&#8212;big, small, techy, and artsy&#8212;what web skills they could really use, RWD was the winner hands down.]]></description>
                                        <pubDate>Thu, 14 Feb 2013 00:00:00 EST</pubDate>
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                        <title>Are You Prepared to Provide Examples of Your Project Management Skills?</title>
                        <link>http://www.businessoftouch.com/blog/are-you-prepared-to-provide-examples-of-your-project-management-skills</link>
                        <description><![CDATA[You might have incredible digital, creative, or marketing skills, but if you can&#8217;t speak to potential employers on how you&#8217;ve got the project management skills to match - they may pass you by.]]></description>
                                        <pubDate>Tue, 12 Feb 2013 00:00:00 EST</pubDate>
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                        <item>
                        <title>We Made the 2013 Best of Staffing&#8482; Talent List!</title>
                        <link>http://www.businessoftouch.com/blog/we-made-the-2013-best-of-staffing-talent-list</link>
                        <description><![CDATA[Both Aquent and our new division Vitamin T, are very proud to be named to Inavero&#8217;s 2013 Best of Staffing&#8482; Talent list of award winners! What makes this award for providing the Best Job Candidate Experience so special?]]></description>
                                        <pubDate>Sun, 10 Feb 2013 00:00:00 EST</pubDate>
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                        <item>
                        <title>Join us at FITC in Amsterdam!</title>
                        <link>http://www.businessoftouch.com/blog/join-us-at-fitc-in-amsterdam</link>
                        <description><![CDATA[Want to get inspired, challenged to do something new and set the bar higher? Come &amp; say hi at FITC!]]></description>
                                        <pubDate>Fri, 01 Feb 2013 00:00:00 EST</pubDate>
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                        <title>2013 Aquent | AMA Marketing Salary Survey Reveals Some Surprises</title>
                        <link>http://www.businessoftouch.com/blog/2013-aquent-ama-marketing-salary-survey-reveals-some-surprises</link>
                        <description><![CDATA[Aquent and The American Marketing Association (AMA) have, once again, joined forces to provide marketers with the latest salaries, research and insights.]]></description>
                                        <pubDate>Mon, 28 Jan 2013 00:00:00 EST</pubDate>
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                        <title>Creating Products People Love</title>
                        <link>http://www.businessoftouch.com/blog/creating-products-people-love</link>
                        <description><![CDATA[During the January AMA/ Aquent Webcast, Kevin Young, described the unique ability designers have to find unmet needs &amp; subconscious desires of the consumer.]]></description>
                                        <pubDate>Fri, 18 Jan 2013 00:00:00 EST</pubDate>
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                        <title>Driving Loyalty With Targeting and Positioning</title>
                        <link>http://www.businessoftouch.com/blog/driving-loyalty-with-targeting-and-positioning</link>
                        <description><![CDATA[During the November webcast, Kevin Clancy, P.H.D. outlined a process that considers profit-related criteria such as retention potential, level of satisfaction with current brand, likelihood to try or usage of a competitor&#8217;s brand, and problem potential when assessing the value of current and prospective customers.]]></description>
                                        <pubDate>Fri, 16 Nov 2012 00:00:00 EST</pubDate>
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                        <title>Get Ahead of Your Staffing Needs</title>
                        <link>http://www.businessoftouch.com/blog/get-ahead-of-your-staffing-needs</link>
                        <description><![CDATA[In 2012, Aquent commissioned a survey of 580 marketing, creative, and digital hiring managers to uncover flexible workforce trends in their departments. Listen as Aquent&apos;s Managing Director, Kelly Boykin, discusses the trends and lessons from the survey.]]></description>
                                        <pubDate>Fri, 19 Oct 2012 00:00:00 EDT</pubDate>
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                        <title>Use of Flexible Workforce Key for Marketing &amp; Creative Orgs</title>
                        <link>http://www.businessoftouch.com/blog/use-of-flexible-workforce-key-for-marketing-creative-orgs</link>
                        <description><![CDATA[Our research shows that hiring managers need to strategically determine how best to proactively balance workloads and bring technical expertise to their teams. To accomplish those goals, the flexible workforce is being looked to more and more as a vital external resource.]]></description>
                                        <pubDate>Thu, 18 Oct 2012 00:00:00 EDT</pubDate>
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                        <title>Design Salaries 2012: Holding Strong</title>
                        <link>http://www.businessoftouch.com/blog/aquent-aiga-2012-design-salary-survey</link>
                        <description><![CDATA[The results of the AIGA/Aquent 2012 Survey of Design Salaries was released this week and contains some not-so-surprising information, but plenty of good news on upward trends.]]></description>
                                        <pubDate>Thu, 27 Sep 2012 00:00:00 EDT</pubDate>
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                        <title>Leveraging the Power of Social with Email</title>
                        <link>http://www.businessoftouch.com/blog/leveraging-the-power-of-social-with-email</link>
                        <description><![CDATA[Which is it? Do you socialize your email, or email your social? Social marketing + email is a powerful mechanism for improving your business, but there are three basic challenges that organizations face when trying to figure out what to do with social marketing.

Presented by: Jeffrey Mesnik, Founder and President, Socialize Your Stuff, LLC.]]></description>
                                        <pubDate>Fri, 21 Sep 2012 00:00:00 EDT</pubDate>
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                        <title>Tips For Hiring a Community Manager</title>
                        <link>http://www.businessoftouch.com/blog/tips-for-hiring-a-community-manager</link>
                        <description><![CDATA[What does their social profile look like? Do they understand your business? Are they a GOOD multi-tasker? Are they resourceful?]]></description>
                                        <pubDate>Tue, 11 Sep 2012 00:00:00 EDT</pubDate>
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                        <title>Assembling Your Creative Dream Team</title>
                        <link>http://www.businessoftouch.com/blog/assembling-your-creative-dream-team</link>
                        <description><![CDATA[Your project has been greenlighted, and you now need a creative team to get &#8216;er done. Interactive and creative talent are in-demand so how are you A. Going to let them know about your project, and B. Get them on your project, fast.]]></description>
                                        <pubDate>Tue, 11 Sep 2012 00:00:00 EDT</pubDate>
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                        <title>Aquent talent delivers A-plus event for C-level clients</title>
                        <link>http://www.businessoftouch.com/blog/living-the-c-suite-life</link>
                        <description><![CDATA[Our client, a new CCO for a global computer giant, recently needed to organize a small dinner party for CIOs and key decision makers from their top accounts. His plan was to include one-on-one time with the company&#8217;s president, so an average customer appreciation event wasn&#8217;t what he had in mind...]]></description>
                                        <pubDate>Mon, 10 Sep 2012 00:00:00 EDT</pubDate>
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                        <title>A Posse of Wordsmiths</title>
                        <link>http://www.businessoftouch.com/blog/a-posse-of-wordsmiths</link>
                        <description><![CDATA[Today, companies increasingly build freelance creative teams of both writing and design talent for the purpose of creating high-quality, relevant content needed to strengthen their online presence. Instead of a creative assembly line, writers and designers (sometimes with a developer and UI/UX pro joining in) collaborate to put a brand&#8217;s best print or digital foot forward.]]></description>
                                        <pubDate>Sun, 09 Sep 2012 00:00:00 EDT</pubDate>
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                        <title>It Takes a (Social) Community to Raise Your Brand</title>
                        <link>http://www.businessoftouch.com/blog/it-takes-a-social-community-to-raise-your-brand</link>
                        <description><![CDATA[It&#8217;s unfortunate many companies still lack at least a community manager, let alone a social media team. Is yours one of them?]]></description>
                                        <pubDate>Sat, 08 Sep 2012 00:00:00 EDT</pubDate>
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                        <title>Avoid These Resume Red Flags When Job Hunting</title>
                        <link>http://www.businessoftouch.com/blog/avoid-these-resume-red-flags-when-job-hunting</link>
                        <description><![CDATA[With the unemployment rate holding strong at 8.3%, it can be difficult to stand out when hunting for a new job. We&apos;ve put together a list of 6 important resume details to pay close attention to when looking for your next gig.]]></description>
                                        <pubDate>Thu, 06 Sep 2012 00:00:00 EDT</pubDate>
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                        <title>Don&#8217;t Forget Your Creative Brief!</title>
                        <link>http://www.businessoftouch.com/blog/don-t-forget-your-creative-brief</link>
                        <description><![CDATA[A creative brief is key when you hire freelance writers for your projects. Knowing the following information helps these writers deliver the specific content you need to bring your campaign to life.]]></description>
                                        <pubDate>Thu, 06 Sep 2012 00:00:00 EDT</pubDate>
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                        <title>Evaluating An Interactive Designer&apos;s Portfolio</title>
                        <link>http://www.businessoftouch.com/blog/evaluating-an-interactive-designers-portfolio</link>
                        <description><![CDATA[Technology has advanced to the point where grabbing attention for your brand means you need superior web user experiences and share-worthy mobile apps. HTML5, CSS, jQuery, the list goes on and it&#8217;s enough to launch you into overwhelm. This may also make you wonder: If you aren&#8217;t an interactive designer or developer, how will you know what to look for when hiring one? Start with portfolio reviews.]]></description>
                                        <pubDate>Wed, 05 Sep 2012 00:00:00 EDT</pubDate>
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                        <title>The Cost Of A Bad Marketing Hire</title>
                        <link>http://www.businessoftouch.com/blog/the-cost-of-a-bad-marketing-hire</link>
                        <description><![CDATA[Even with 25 years as a marketing and creative talent agency, we at Aquent are still floored by shocking stats like: &#8220;Forty-one percent of companies estimate that a bad hire costs more than $25,000. One in four say it costs over $50,000.&#8221; And these estimates are conservative.]]></description>
                                        <pubDate>Tue, 04 Sep 2012 00:00:00 EDT</pubDate>
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                        <title>Outdated Work Profiles Are So Yesterday</title>
                        <link>http://www.businessoftouch.com/blog/outdated-work-profiles-are-so-yesterday</link>
                        <description><![CDATA[A job seeker&#8217;s time is valuable. This is one reason we&#8217;re excited to introduce Aquent&#8217;s latest talent tool, Social Update. This is a quick and convenient way for job seekers in our network to let our agents know of any new skills, education, and experience they&#8217;ve acquired.]]></description>
                                        <pubDate>Tue, 04 Sep 2012 00:00:00 EDT</pubDate>
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                        <item>
                        <title>Attracting Developers (Or Digital Heros, As We Like to Call Them)</title>
                        <link>http://www.businessoftouch.com/blog/attracting-developers-or-digital-heros-as-we-like-to-call-them</link>
                        <description><![CDATA[So, how do you source and attract the developer(s) your company needs to thrive in the digital age? By knowing what makes them happy and want to work.]]></description>
                                        <pubDate>Mon, 03 Sep 2012 00:00:00 EDT</pubDate>
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                        <title>Loyalty pays for itself</title>
                        <link>http://www.businessoftouch.com/blog/loyalty-pays-for-itself</link>
                        <description><![CDATA[Even the nation&#8217;s top tech giants have to show persistent, steady growth in customer loyalty in order to keep pace with the competition. Clients from one Fortune 500 corporation needed a candidate who was capable of overseeing a dramatically increasing budget and deliver increased traffic and ROI conversions to their website...]]></description>
                                        <pubDate>Mon, 03 Sep 2012 00:00:00 EDT</pubDate>
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                        <title>You and the Art of Freelance Creative Management</title>
                        <link>http://www.businessoftouch.com/blog/you-and-the-art-of-freelance-creative-management</link>
                        <description><![CDATA[Keeping creative talent engaged isn&#8217;t as difficult as it may be made out to be. It just takes planning and a slightly different mindset. Go ahead, be creative about it!]]></description>
                                        <pubDate>Fri, 31 Aug 2012 00:00:00 EDT</pubDate>
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                        <title>Why Web Data Miners Make Huge Marketing Impacts</title>
                        <link>http://www.businessoftouch.com/blog/why-web-data-miners-make-huge-marketing-impacts</link>
                        <description><![CDATA[As the champions of marketing campaigns and media buyers, web analysts shed light on what works and what doesn&#8217;t, freeing up online marketers, designers, writers, and developers to do what they do best. Another excellent benefit of web analysts is that their methodology is consistent across all industries. This means they can step in on a temp or temp-to-perm basis ready to improve your business outlook from the get-go.]]></description>
                                        <pubDate>Wed, 29 Aug 2012 00:00:00 EDT</pubDate>
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                        <item>
                        <title>Quality Writing Rules the Web</title>
                        <link>http://www.businessoftouch.com/blog/quality-writing-rules-the-web</link>
                        <description><![CDATA[Today&#8217;s savvy marketers are increasingly adopting content-focused marketing strategies. Using original content from a pool of contract writers is key because this approach achieves three critical goals.]]></description>
                                        <pubDate>Tue, 28 Aug 2012 00:00:00 EDT</pubDate>
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                        <item>
                        <title>Why You Need A Social Media Manager</title>
                        <link>http://www.businessoftouch.com/blog/why-you-need-a-social-media-manager</link>
                        <description><![CDATA[Social media platforms continue to evolve and more are launching regularly, which moves having a Social Media Manager from &#8220;nice to have&#8221; status to &#8220;must have.&#8221; This means it&apos;s time to ask: Will you make it a priority to get serious about your social community or continue to fall behind?]]></description>
                                        <pubDate>Mon, 27 Aug 2012 00:00:00 EDT</pubDate>
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                        <title>Great content meets an innovative product</title>
                        <link>http://www.businessoftouch.com/blog/great-content-meets-an-innovative-product</link>
                        <description><![CDATA[When a large technology company needed another content expert they reached out to Aquent to add to the sharp roster of copywriters we had already placed with them. In considering candidates, Linda stood head and shoulders above the rest due to her deep industry experience with a global technology brand...]]></description>
                                        <pubDate>Fri, 24 Aug 2012 00:00:00 EDT</pubDate>
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                        <item>
                        <title>Why Aren&#8217;t You Leveraging All Your Digital Data?</title>
                        <link>http://www.businessoftouch.com/blog/why-aren-t-you-leveraging-all-that-digital-data</link>
                        <description><![CDATA[If your organization is not proactively recruiting the people with the right skills to put your data to work, it&#8217;s probably time to start. Your ability to define new strategies, discover new opportunities, and be more creative depends on it.]]></description>
                                        <pubDate>Fri, 10 Aug 2012 00:00:00 EDT</pubDate>
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                        <item>
                        <title>What makes a great digital (online) marketing analyst</title>
                        <link>http://www.businessoftouch.com/blog/what-makes-a-great-analyst</link>
                        <description><![CDATA[An online marketing manager for a Fortune 500 technology company recently shared how valuable his Aquent analytical talent is to his company&#8217;s global Online Marketing team...]]></description>
                                        <pubDate>Thu, 09 Aug 2012 00:00:00 EDT</pubDate>
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                        <item>
                        <title>Who&#8217;s Your Company&#8217;s Socialite?</title>
                        <link>http://www.businessoftouch.com/blog/who-s-your-company-s-socialite</link>
                        <description><![CDATA[A strong Community Manager is the point from which all your audience engagement flows. Depending on the size of your business, you may have a Community Manager who builds the foundation for your future social expansion, or leads a team that reaches across all channels in a consistent voice.]]></description>
                                        <pubDate>Wed, 01 Aug 2012 00:00:00 EDT</pubDate>
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                        <item>
                        <title>Is Temp The New Perm?</title>
                        <link>http://www.businessoftouch.com/blog/is-temp-the-new-perm</link>
                        <description><![CDATA[Temp work not only features flexibility of schedule, like independent freelancing does, but in many cases, it&#8217;s better. Staffing companies have the relationships with clients and collect on receivables. Temping also costs freelancers less in taxes, since they are W2 employees of the staffing agency. These are a few reasons why, for many temps, it&#8217;s their career of choice.]]></description>
                                        <pubDate>Mon, 30 Jul 2012 00:00:00 EDT</pubDate>
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                        <item>
                        <title>Getting the Best Work From Your Temporary Workforce</title>
                        <link>http://www.businessoftouch.com/blog/getting-the-best-work-from-your-temporary-workforce</link>
                        <description><![CDATA[Finding ways to maximize employee performance is important - and it may be even more important when you&#8217;ve engaged contractors on short-term assignments. The key is to make sure that you&#8217;re providing feedback on their performance and helping them feel like part of the team.]]></description>
                                        <pubDate>Thu, 26 Jul 2012 00:00:00 EDT</pubDate>
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                        <item>
                        <title>Expertise and passion for staffing user-focused design professionals</title>
                        <link>http://www.businessoftouch.com/blog/staffing-user-focused-design-professionals</link>
                        <description><![CDATA[It&#8217;s not hard to imagine that a company that lives and breathes marketing creativity would know a thing or two about UX and UI. Among the specific creative positions that we staff for some of the world&#8217;s biggest brands you&#8217;ll find the ever-evolving field of UX and UI reflected in...]]></description>
                                        <pubDate>Tue, 24 Jul 2012 00:00:00 EDT</pubDate>
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                        <item>
                        <title>Why Both Temp-to-Perm and Temping are Wise Choices</title>
                        <link>http://www.businessoftouch.com/blog/why-both-temp-to-perm-and-temping-are-wise-choices</link>
                        <description><![CDATA[We know a majority of our expert talent come to us for both: a foot in the door for more permanent work at some of the world&apos;s biggest brands and work that offers them the flexibility they want.]]></description>
                                        <pubDate>Thu, 19 Jul 2012 00:00:00 EDT</pubDate>
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                        <item>
                        <title>The Top 3 Aquent/AMA Webcasts So Far This Year</title>
                        <link>http://www.businessoftouch.com/blog/the-top-3-aquent-ama-webcasts-so-far-this-year</link>
                        <description><![CDATA[Much like your favorite TV show, Aquent is on an AMA Webcast &#8216;hiatus&#8217; for the summer.  Since things might be a bit slower for you right now, we thought we&#8217;d share our three most popular webcasts from the first half of the calendar year &#8211; just  in case you want to take some of your downtime for professional development.]]></description>
                                        <pubDate>Wed, 18 Jul 2012 00:00:00 EDT</pubDate>
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                        <item>
                        <title>Aquent&#8217;s Commitment to Affordable Health Benefits</title>
                        <link>http://www.businessoftouch.com/blog/aquent-health-benefits-for-freelancers</link>
                        <description><![CDATA[We were interested, along with many Americans, to hear the June 28 Supreme Court decision on the Affordable Care Act (ACA). As one of the first employment agencies to offer our talent benefits, Aquent has always provided great health benefits to our talented marketing, creative and digital contractors who might not otherwise be able to obtain affordable health insurance.]]></description>
                                        <pubDate>Fri, 13 Jul 2012 00:00:00 EDT</pubDate>
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                        <item>
                        <title>Innovation at top speed</title>
                        <link>http://www.businessoftouch.com/blog/innovation-at-top-speed</link>
                        <description><![CDATA[As director of worldwide web operations for a much admired developer of games, our client Chris has learned firsthand how valuable the right creative talent can be. His team of Aquent staffers are crucial to the marketing of his company&#8217;s innovative...]]></description>
                                        <pubDate>Thu, 12 Jul 2012 00:00:00 EDT</pubDate>
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                        <item>
                        <title>Aquent, LLC Receives Investors In People Accreditation</title>
                        <link>http://www.businessoftouch.com/blog/aquent-llc-receives-investors-in-people-accreditation</link>
                        <description><![CDATA[A recent assessment by the Inspiring Business Performance and the Investors in People (IIP) team has resulted in Aquent, Inc. (the UK and European branch of the international marketing and creative talent placement agency) receiving certification as an IIP employer. A progressive change agent in the world of business, the IIP bases its vision and operations on the precept that companies transform through the performance of empowered employees. This, in turn, improves the benefit those companies enjoy and strengthens the business community as a whole.]]></description>
                                        <pubDate>Tue, 03 Jul 2012 00:00:00 EDT</pubDate>
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                        <item>
                        <title>Free HTML5 Training - The Summer of Learning is Here!</title>
                        <link>http://www.businessoftouch.com/blog/summer-of-learning-2012</link>
                        <description><![CDATA[As part of our commitment to providing career advancement opportunities to the design community, we&#8217;re providing free HTML5 training through our new Summer of Learning program.]]></description>
                                        <pubDate>Mon, 25 Jun 2012 00:00:00 EDT</pubDate>
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                        <item>
                        <title>Aquent talent brings specialized expertise to interactive project</title>
                        <link>http://www.businessoftouch.com/blog/healthcare-technology-solutions</link>
                        <description><![CDATA[Like many enterprise companies, our Fortune 100 technology client operates several internal virtual agencies for marketing and advertising. A former Aquent talent himself, and now an Aquent client, Don, a Marketing Creative Manager, was tasked with producing an interactive, immersive experience highlighting the company&#8217;s healthcare technology solutions. He knew right away that it would be more cost effective to produce the project internally than it would be to hire an outside agency. So he immediately set out to put together an internal team to create the experience.]]></description>
                                        <pubDate>Tue, 19 Jun 2012 00:00:00 EDT</pubDate>
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                        <item>
                        <title>Develop a Winning Combination for Social Media Integration</title>
                        <link>http://www.businessoftouch.com/blog/marketingsherpa-social-media</link>
                        <description><![CDATA[So what are the key strategies for attracting and developing the right team?  And once you have the team in place, what are the best practices they&apos;ll need to follow for effective social media integration?  Join us on Thursday May 24, 2012 at 1:00 PM EST for a 60-minute MarketingSherpa webcast sponsored by Aquent, to find out.]]></description>
                                        <pubDate>Tue, 22 May 2012 00:00:00 EDT</pubDate>
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                        <item>
                        <title>How to Build a Mobile Team</title>
                        <link>http://www.businessoftouch.com/blog/how-to-build-a-mobile-team</link>
                        <description><![CDATA[You&apos;re more likely to succeed if you ask yourself a few crucial questions before you hire.

As mobile devices become the primary way more and more people interact with the web, companies need to organize and manage teams that can deliver a superb mobile experience. The skill sets you need for these teams tend to be different from those you assemble for desktop applications.]]></description>
                                        <pubDate>Tue, 24 Apr 2012 00:00:00 EDT</pubDate>
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                        <item>
                        <title>How To Do More With Less: Exploring Decoupling Strategy and Execution for Marketing Projects</title>
                        <link>http://www.businessoftouch.com/blog/how-to-do-more-with-less</link>
                        <description><![CDATA[Decoupling is a strategy that works; brands around the world are adopting this very effective strategy and saving real marketing dollars.]]></description>
                                        <pubDate>Wed, 18 Apr 2012 00:00:00 EDT</pubDate>
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                        <item>
                        <title>Aquent Heads Up App Launches For Talent Updates On The Go</title>
                        <link>http://www.businessoftouch.com/blog/aquent-heads-up-app-launches-for-talent-updates-on-the-go</link>
                        <description><![CDATA[In keeping with its history of staffing industry innovation, Aquent &#8212; and its sister division, Vitamin T &#8212; has launched a free mobile application &#8212; called Aquent Heads Up &#8212; for the iPhone, which allows registered marketing and creative Talent to &#8220;check in&#8221; with their Agent with one click, letting the Agent know current and future availability.]]></description>
                                        <pubDate>Wed, 11 Apr 2012 00:00:00 EDT</pubDate>
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                        <item>
                        <title>5 Tips to be &apos;Mobiltastic&apos;</title>
                        <link>http://www.businessoftouch.com/blog/5-tips-to-be-mobiltastic</link>
                        <description><![CDATA[In the fast-evolving mobile market, companies can&#8217;t afford a misstep or forgo a competitive opportunity for their mobile sites and apps. What consumers think of your mobile experience will influence what they do next and how they view their relationship with your company.]]></description>
                                        <pubDate>Wed, 21 Mar 2012 00:00:00 EDT</pubDate>
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                        <item>
                        <title>In a Staffing Jam? Take the Talent Bridge</title>
                        <link>http://www.businessoftouch.com/blog/in-a-staffing-jam-take-the-talent-bridge</link>
                        <description><![CDATA[It happens more often than not: You hire a new employee who looks great on paper, gives stellar interviews, but is your department&#8217;s worst nightmare. Maybe they lack the skills they claim or just don&#8217;t blend in to your company culture.]]></description>
                                        <pubDate>Tue, 13 Mar 2012 00:00:00 EDT</pubDate>
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                        <item>
                        <title>Aquent Makes Inavero&#8217;s 2012 Best of Staffing&#8482; Talent List</title>
                        <link>http://www.businessoftouch.com/blog/aquent-makes-inavero-s-2012-best-of-staffing-talent-list</link>
                        <description><![CDATA[Aquent announced Monday that it has been named to Inavero&#8217;s 2012 Best of Staffing&#8482; Talent list. Best of Staffing, presented in partnership with CareerBuilder, is the nation&#8217;s first award that recognizes staffing firms that receive remarkable reviews from the people they find jobs (employed talent). Less than 1% of North American staffing firms have been named to the 2012 Best of Staffing Talent List.]]></description>
                                        <pubDate>Mon, 27 Feb 2012 00:00:00 EST</pubDate>
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                        <item>
                        <title>Aquent earns recognition as a John Deere &#8220;Partner-level Supplier&#8221; for the Twelfth Consecutive Year</title>
                        <link>http://www.businessoftouch.com/blog/aquent-earns-recognition-as-a-john-deere-partner-level-supplier-for-the-twelfth-consecutive-year</link>
                        <description><![CDATA[Aquent has earned recognition as a Partner-level supplier for 2011 in the John Deere Achieving Excellence Program. In 2009 Aquent became the first supplier of IT Services to earn recognition as a John Deere Ten-Year Hall of Fame Supplier. Aquent continues to deliver this high level of performance receiving a twelfth consecutive Partner-level award for 2011. The Partner-level status is Deere &amp; Company&#8217;s highest supplier rating.]]></description>
                                        <pubDate>Mon, 20 Feb 2012 00:00:00 EST</pubDate>
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                        <item>
                        <title>Driving Change with Creativity</title>
                        <link>http://www.businessoftouch.com/blog/driving-change</link>
                        <description><![CDATA[Think design is just about creating products or logos? Think again. In fact, designers can help businesses to innovate, solve problems, and grow in new ways.]]></description>
                                        <pubDate>Wed, 15 Feb 2012 00:00:00 EST</pubDate>
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                        <item>
                        <title>Driving Change with Creativity</title>
                        <link>http://www.businessoftouch.com/blog/driving-change-with-creativity</link>
                        <description><![CDATA[How can you use creativity to push the boundaries, and drive change within your business?  Do you view design as just another part of the marketing function? Well, you would be wrong in that assessment.  In today&#8217;s business landscape, design can be the catalyst that drives businesses to innovate, find solutions to business needs, and provide the vision needed to grow your business in new ways. Creative needs and business needs may not always seem be convergent, but both are valuable, and together they&#8217;re much more powerful.]]></description>
                                        <pubDate>Tue, 14 Feb 2012 00:00:00 EST</pubDate>
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                        <item>
                        <title>Marketing to Your Customer&apos;s Brain</title>
                        <link>http://www.businessoftouch.com/blog/marketing-to-your-customers-brain</link>
                        <description><![CDATA[Our brains are hard-wired with preferences and behaviors that every marketer needs to understand. In this webcast, Roger Dooley, Author and Founder of Dooley Direct talk about the latest neuromarketing research that will help you understand how to market directly to your customer&apos;s brain.]]></description>
                                        <pubDate>Wed, 18 Jan 2012 00:00:00 EST</pubDate>
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                        <item>
                        <title>Aquent Shares Flexible Staffing Insights at CES Show</title>
                        <link>http://www.businessoftouch.com/blog/aquent-shares-flexible-staffing-insights-at-ces-show</link>
                        <description><![CDATA[Attendees learn how high tech firms are gaining a competitive edge by managing talent resources.]]></description>
                                        <pubDate>Thu, 12 Jan 2012 00:00:00 EST</pubDate>
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                        <item>
                        <title>Where brain science and marketing meet</title>
                        <link>http://www.businessoftouch.com/blog/where-brain-science-and-marketing-meet</link>
                        <description><![CDATA[Why did consumers go wild for the latest iPad? What compels teens to beg their parents for $200 jeans? Why do people pay five dollars a pop for a Starbucks latte? Neuromarketing could have something to do with it. This relatively new field of marketing studies the brain&#8217;s response to marketing stimuli.]]></description>
                                        <pubDate>Mon, 09 Jan 2012 00:00:00 EST</pubDate>
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                        <item>
                        <title>The strategic power of design, with AIGA&#8217;s Richard Gref&#233;</title>
                        <link>http://www.businessoftouch.com/blog/the-strategic-power-of-design-with-aiga-s-richard-gref</link>
                        <description><![CDATA[Think design is just about creating logos? Not so! In fact, designers can help businesses to innovate, communicate and solve big challenges. &#8220;There are two aspects of design,&#8221; says AIGA executive director Richard Gref&#233;: &quot;One is making objects and the other is solving problems. If you need to create a sign, 90 percent of the project is solving the communication challenge and 10 percent is creating the sign itself.&#8221;]]></description>
                                        <pubDate>Thu, 05 Jan 2012 00:00:00 EST</pubDate>
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                        <item>
                        <title>We celebrate our talented artists in the 2012 calendar</title>
                        <link>http://www.businessoftouch.com/blog/we-celebrate-our-talented-artists-in-the-2012-calendar</link>
                        <description><![CDATA[We&apos;re excited to announce the new Aquent/Vitamin T calendar showcasing the fine art of our talent from around the globe! This artistic work will be on the desks of thousands of Aquent and Vitamin T clients in the coming weeks. It&apos;s a great way to highlight the amazing Aquent/Vitamin T talent we know and love. Thank you to all the wonderful designers, photographers, and illustrators for their contributions to the calendar.

Cat with Bulb &#8211; Painting by J-Ray of Vancouver Canada.]]></description>
                                        <pubDate>Thu, 10 Nov 2011 00:00:00 EST</pubDate>
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                        <item>
                        <title>Brand Consistency is Killing Digital Advertising</title>
                        <link>http://www.businessoftouch.com/blog/brand-consistency-is-killing-digital-advertising</link>
                        <description><![CDATA[Should we throw brand consistency out the window? Maybe so, according to Justin Cox, senior brand strategist for Pereira O&apos;Dell.]]></description>
                                        <pubDate>Thu, 10 Nov 2011 00:00:00 EST</pubDate>
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                        <item>
                        <title>Mastering the creative brief</title>
                        <link>http://www.businessoftouch.com/blog/mastering-the-creative-brief</link>
                        <description><![CDATA[You&#8217;re juggling dozens of priorities and under the gun to get a new marketing campaign under way. Do you really have time to write a creative brief? Avoid the temptation to skip it! Why?]]></description>
                                        <pubDate>Wed, 09 Nov 2011 00:00:00 EST</pubDate>
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                        <item>
                        <title>Seven Tips for Keeping your Best Creative Talent</title>
                        <link>http://www.businessoftouch.com/blog/seven-tips-for-keeping-your-best-creative-talent</link>
                        <description><![CDATA[Your creative staff is critical to your success. The economy has kept many of these talented people in their current roles, either due to lack of opportunities or not wanting to switch jobs during a volatile economy. As things turn around, how do you keep this talent engaged and happy? Here are seven tips for keeping your creative and marketing staff&#8217;s satisfaction high.]]></description>
                                        <pubDate>Thu, 03 Nov 2011 00:00:00 EDT</pubDate>
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                        <item>
                        <title>Flexible Workforce Strategies to Improve Your Marketing Team&apos;s Effectiveness</title>
                        <link>http://www.businessoftouch.com/blog/flexible-workforce-strategies-to-improve-your-marketing-teams-effectiveness</link>
                        <description><![CDATA[Two-thirds of marketers working 51 or more hours a week rate their work life as &quot;extremely stressful&quot;&amp;mdash; more than double the rate of those working 40 hours or less.]]></description>
                                        <pubDate>Wed, 12 Oct 2011 00:00:00 EDT</pubDate>
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                        <item>
                        <title>2011 Trends in Marketing: Flexible Workforce Strategies</title>
                        <link>http://www.businessoftouch.com/blog/2011-trends-in-marketing-flexible-workforce-strategies</link>
                        <description><![CDATA[As the number of marketing channels and media outlets continue to proliferate, organizations are asking more of their marketing departments. With marketers communicating across more channels and...]]></description>
                                        <pubDate>Tue, 11 Oct 2011 00:00:00 EDT</pubDate>
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                        <title>Study Shows Flexible Workforce in Use by Two Thirds of Marketing Teams</title>
                        <link>http://www.businessoftouch.com/blog/study-shows-flexible-workforce-in-use-by-two-thirds-of-marketing-teams</link>
                        <description><![CDATA[Aquent, the world&apos;s largest talent agency for marketing and design professionals, has released the results of the first-ever study of flexible workforce use from more than 500 leaders across marketing and creative disciplines. The survey, &#8220;Trends in Marketing: Flexible Workforce Strategies,&#8221; found that organizations are leveraging an external workforce to gain subject matter expertise, meet key objectives, and alleviate stress on their internal teams.]]></description>
                                        <pubDate>Tue, 11 Oct 2011 00:00:00 EDT</pubDate>
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                        <item>
                        <title>Successfully Tackling Emerging Marketing Trends</title>
                        <link>http://www.businessoftouch.com/blog/successfully-tackling-emerging-marketing-trends</link>
                        <description><![CDATA[Emerging trends in social media and mobile marketing are sparking tremendous demand for key digital marketing talent.]]></description>
                                        <pubDate>Thu, 15 Sep 2011 00:00:00 EDT</pubDate>
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                        <item>
                        <title>Successful Social Media Engagement</title>
                        <link>http://www.businessoftouch.com/blog/successful-social-media-engagement</link>
                        <description><![CDATA[You&#8217;ve branded your social media sites. You&#8217;re generating great content. Now what can you do to grow your social media following? Here are five tips for creating a thriving social media community.]]></description>
                                        <pubDate>Tue, 13 Sep 2011 00:00:00 EDT</pubDate>
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                        <title>Making the Most of Your Social Media Investment</title>
                        <link>http://www.businessoftouch.com/blog/making-the-most-of-your-social-media-investment</link>
                        <description><![CDATA[To build a thriving social media community, brands are striving to integrate social media with their marketing activities. As they do so, they&#8217;re finding a dearth of best practices in social media.]]></description>
                                        <pubDate>Fri, 12 Aug 2011 00:00:00 EDT</pubDate>
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                        <title>New Survey of Design Salaries from Aquent and AIGA Establishes Baseline Compensation for 23 New Positions</title>
                        <link>http://www.businessoftouch.com/blog/new-survey-of-design-salaries-from-aquent-and-aiga-establishes-baseline-compensation-for-23-new-positions</link>
                        <description><![CDATA[Aquent and AIGA have released the results of the 11th annual survey of salary trends in the design industry. In addition to the roles surveyed in the past, this year&#8217;s survey establishes salaries for 23 positions in digital and interactive design, including user experience designer and mobile application developer.]]></description>
                                        <pubDate>Tue, 09 Aug 2011 00:00:00 EDT</pubDate>
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                        <item>
                        <title>Goodbye to Brand Consistency?</title>
                        <link>http://www.businessoftouch.com/blog/goodbye-to-brand-consistency</link>
                        <description><![CDATA[Marketers have long followed the mantra of maintaining brand consistency, yet with an endless array of customer touch points available to us, is consistency really what we should be striving for? There&#8217;s a whole new world of user experiences to capitalize on, and we need to treat each medium differently.]]></description>
                                        <pubDate>Wed, 27 Jul 2011 00:00:00 EDT</pubDate>
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                        <title>How User Centered Web Design Techniques Enhance Online Marketing</title>
                        <link>http://www.businessoftouch.com/blog/how-user-centered-web-design-techniques-enhance-online-marketing</link>
                        <description><![CDATA[When a search engine giant such as Google has a large usability department, you can be assured that user experience is vital to online and offline marketing.]]></description>
                                        <pubDate>Wed, 15 Jun 2011 00:00:00 EDT</pubDate>
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                        <title>Healthcare Conversations in Social Media</title>
                        <link>http://www.businessoftouch.com/blog/healthcare-conversations-in-social-media</link>
                        <description><![CDATA[A few years ago my husband was complaining of pains on one side of his stomach. He was quick to write it off, telling me he must have eaten some bad chili and was going to try to get some sleep. Always the worrier, I got onto WebMD and quickly found his symptoms were classic signs of appendicitis. As it turns out, I&apos;m not alone in looking online for medical answers. According to the Pew Research Center, finding health information is one of the three most popular online activities among adults.]]></description>
                                        <pubDate>Fri, 03 Jun 2011 00:00:00 EDT</pubDate>
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                        <item>
                        <title>Why Content Matters In Marketing</title>
                        <link>http://www.businessoftouch.com/blog/why-content-matters-in-marketing</link>
                        <description><![CDATA[Content is becoming increasingly important for marketing success. Today, savvy marketers are embracing a content-focused marketing strategy to achieve critical goals.]]></description>
                                        <pubDate>Tue, 31 May 2011 00:00:00 EDT</pubDate>
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                        <item>
                        <title>Social Networks: The Fabulous Collision of Search and Social</title>
                        <link>http://www.businessoftouch.com/blog/social-networks-the-fabulous-collision-of-search-and-social</link>
                        <description><![CDATA[Social networks and search engines are the two primary ways we seek and browse online for information and personal connections.]]></description>
                                        <pubDate>Wed, 18 May 2011 00:00:00 EDT</pubDate>
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                        <title>Aquent Launches New Division Vitamin T</title>
                        <link>http://www.businessoftouch.com/blog/aquent-launches-new-division-vitamin-t</link>
                        <description><![CDATA[Aquent, the global leader in marketing and design staffing, is excited to announce the launch of its new division, Vitamin T, making it easier than ever to connect design-minded companies with exceptional digital creative talent for contract assignments.]]></description>
                                        <pubDate>Thu, 12 May 2011 00:00:00 EDT</pubDate>
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                        <title>The Webby Debates Presented By Aquent: iPhone vs. Android</title>
                        <link>http://www.businessoftouch.com/blog/the-webby-debates-presented-by-aquent-iphone-vs-android</link>
                        <description><![CDATA[CNN Money&#8217;s Laurie Segall hosts Josh Topolsky, Editor-at-Large of Engadget and Lance Ulanoff, Editor-in-Chief of PCmag.com as they discuss the timely topics of Android vs. iPhone users, Apple&apos;s closed approach and its effects on the market, how Google is learning from Apple in its quest to remain on top, plus much more.]]></description>
                                        <pubDate>Wed, 04 May 2011 00:00:00 EDT</pubDate>
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                        <item>
                        <title>Five Tips For Managing Creative Talent</title>
                        <link>http://www.businessoftouch.com/blog/five-tips-for-managing-creative-talent</link>
                        <description><![CDATA[Keeping creative talent engaged and, well, &quot;creative&quot; is no easy task. They&apos;re artists and dreamers. They don&apos;t fit into a square box (they prefer to design the box). But manage them well and they&apos;ll wow you every time. Here are five quick tips for making the most of your creative staff.]]></description>
                                        <pubDate>Tue, 03 May 2011 00:00:00 EDT</pubDate>
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                        <item>
                        <title>Aquent Presente La Premiere Nuit Des Webby En France</title>
                        <link>http://www.businessoftouch.com/blog/aquent-presente-la-premiere-nuit-des-webby-en-france</link>
                        <description><![CDATA[Soutenue par Aquent, la nuit des Webby Awards s&apos;est tenue &#224; Paris jeudi 6 janvier 2011. Cet &#233;v&#233;nement &#233;tait le tout premier &#233;v&#233;nement Webby en France. 

Perrine Grua, Directeur g&#233;n&#233;ral France d&#8217;Aquent, s&apos;est f&#233;licit&#233;e : &#171; La tenue d&#8217;un &#233;v&#233;nement Webby &#224; Paris est le signe de l&#8217;excellence de la France dans le paysage digital mondial. Je souhaite que cette soir&#233;e d&#8217;&#233;changes et d&#8217;expression autour de la richesse de la cr&#233;ation digitale en France devienne aussi le lieu d&#8217;opportunit&#233;s business fortes. &#187;]]></description>
                                        <pubDate>Mon, 02 May 2011 00:00:00 EDT</pubDate>
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                        <item>
                        <title>The Benefits of Temp-to-Perm Placements</title>
                        <link>http://www.businessoftouch.com/blog/the-benefits-of-temp-to-perm-placements</link>
                        <description><![CDATA[The Benefits of Temp-to-Perm Placements]]></description>
                                        <pubDate>Wed, 20 Apr 2011 00:00:00 EDT</pubDate>
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                        <item>
                        <title>Healthcare Social Media: The Conversation That Is Defining Your Brand</title>
                        <link>http://www.businessoftouch.com/blog/healthcare-social-media-the-conversation-that-is-defining-your-brand</link>
                        <description><![CDATA[Active healthcare social media discussions cover all aspects of healthcare, from a full range of disease states to specific treatment strategies. These conversations can shape consumers&#8217; view of your brand &#8211; and pharmaceutical companies are sometimes the only voice absent from the conversation.]]></description>
                                        <pubDate>Wed, 20 Apr 2011 00:00:00 EDT</pubDate>
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                        <item>
                        <title>Out of the Gate and Coding in 20 Minutes</title>
                        <link>http://www.businessoftouch.com/blog/out-of-the-gate-and-coding-in-20-minutes</link>
                        <description><![CDATA[Your client is screaming for their new website, your staff is overloaded, and there is zero time to get your new web contractor up to speed. So how do you make the most of their time? Here are five tips to give your freelance web developer a running start.]]></description>
                                        <pubDate>Tue, 29 Mar 2011 00:00:00 EDT</pubDate>
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                        <item>
                        <title>Building the On-Demand Brand: Top 5 Digital Marketing Trends to Capitalize On Now</title>
                        <link>http://www.businessoftouch.com/blog/building-the-on-demand-brand-top-5-digital-marketing-trends-to-capitalize-on-now</link>
                        <description><![CDATA[Call it the digital generation. The websites are so 20th Century. Today, your audience is simply and relentlessly rejecting media and brand marketers that fail to connect with their interests and their increasingly interconnected digital lifestyles. So what are marketers to do?]]></description>
                                        <pubDate>Wed, 16 Mar 2011 00:00:00 EDT</pubDate>
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                        <item>
                        <title>Help Raise Money for Japan Earthquake and Tsunami Relief</title>
                        <link>http://www.businessoftouch.com/blog/help-raise-money-for-japan-earthquake-and-tsunami-relief</link>
                        <description><![CDATA[Aquent has 650 employees in Japan with offices in Tokyo, Osaka, Nagoya, and Fukuoka. We are incredibly thankful that our employees, friends, and family in Japan are okay. But many people in Japan need our help. That&#8217;s why we&#8217;re reaching out to all our employees, clients, and friends to help raise funds for Japan Earthquake and Tsunami Relief.]]></description>
                                        <pubDate>Wed, 16 Mar 2011 00:00:00 EDT</pubDate>
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                        <item>
                        <title>Digital Trends in Sydney</title>
                        <link>http://www.businessoftouch.com/blog/digital-trends-in-sydney</link>
                        <description><![CDATA[After four months, I&#8217;ve noticed three prominent trends in the Sydney Digital marketplace.]]></description>
                                        <pubDate>Sun, 13 Mar 2011 00:00:00 EST</pubDate>
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                        <item>
                        <title>How to Get the Most Out of Your SXSW Interactive Experience</title>
                        <link>http://www.businessoftouch.com/blog/how-to-get-the-most-out-of-your-sxsw-interactive-experience</link>
                        <description><![CDATA[How to get the most out of your SXSW Interactive experience... or how to use five days in Austin, Texas to your best advantage...]]></description>
                                        <pubDate>Thu, 03 Mar 2011 00:00:00 EST</pubDate>
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                        <item>
                        <title>We Could Use a Few More Hands On Deck to Launch This Ship</title>
                        <link>http://www.businessoftouch.com/blog/we-could-use-a-few-more-hands-on-deck-to-launch-this-ship</link>
                        <description><![CDATA[So, 2011 is off to a better start than 2010, and you are now discovering, quite suddenly, that your department needs to staff up. Not just for ordinary skills, but you need to hire ... &quot;creatives.&quot; You need copywriters, interactive designers, front-end developers, and user experience experts &#8211; and you need them yesterday. The next question will be, of course, &quot;Where do I find these people, fast!?&quot; Let&apos;s look at some viable options.]]></description>
                                        <pubDate>Tue, 01 Mar 2011 00:00:00 EST</pubDate>
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                        <item>
                        <title>The Youth Mobile Age: Understanding Trends Among the Mobile Youth for 2011</title>
                        <link>http://www.businessoftouch.com/blog/the-youth-mobile-age</link>
                        <description><![CDATA[Where would we be without SMS, BBM, Facebook, and MP3s? Youth discovered them first. Find out what&apos;s hot and what&apos;s not in the Youth Mobile Age in this webcast presented by Graham Brown.]]></description>
                                        <pubDate>Wed, 16 Feb 2011 00:00:00 EST</pubDate>
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                        <title>The New Moment of Truth: How Technology Has Influenced Purchase Decisions and How Savvy Marketers Can Capitalize</title>
                        <link>http://www.businessoftouch.com/blog/the-new-moment-of-truth</link>
                        <description><![CDATA[Searches for terms including &quot;healthy breakfast&quot; and &quot;stain removal&quot; have more than doubled in the past year. Why?]]></description>
                                        <pubDate>Fri, 28 Jan 2011 00:00:00 EST</pubDate>
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